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Reach More Of Your Potential

Mental game coachingconsultingspeakingtraining and facilitating services from William B. Cole Consultants help organizations and people reach more of their potential in business, sports and life. We partner with you using these services and our books, special reports and audios to create significant and lasting peak performance solutions.

Specialized Coaching And Books, Audios And Assessments

Bill Cole, MS, MA, Internationally Recognized Performance Psychology Consultant

Bill Cole is one of the most prominent, prolific and successful performance psychology consultants working in the world today.


Headquartered in Silicon Valley, California, he maintains a global consultancy, coaching and advising top performers. He is the mental game coach to celebrity athletes, top business people in the executive suite, sales professionals, public speakers, media professionals, musicians and actors in Hollywood and people in the military and law enforcement. He has been the mental game coach or consultant to Olympic athletes who have won Bronze, Silver and Gold medals. Bill is an internationally and nationally recognized authority on peak performance and coaching. He has coached at the highest levels of Olympic, major-league pro sports and big-time college athletics. The enduring thread traveling through Bill's career has been his expertise in performance psychology. He is one of the world's foremost authorities on "The Mental Game" and is regularly interviewed by the media.

Bill's international, multifaceted career has taken him into the worlds of business, politics, professional speaking, corporate training, publishing, education, professional sports, journalism, publishing, music, coaching, psychotherapy, the media and the entertainment world in Hollywood and beyond. His work goes wide, but especially deep. He is a content expert in performance psychology, sport psychology, stress management, test anxiety coaching, presentation skills coaching and interview coaching. As a world-class performance psychology coach, Bill brings that deep, focused expertise to all his work, in every coaching discipline.


View hundreds of testimonials for Bill.

Bill Cole In TV, Film, And Radio


Media personality Bill Cole has developed, pitched and sold his ideas in Hollywood and has successfully worked in front of the camera, as well as behind it. His TV, radio or film credits include Creator, Writer, Producer, Consulting Producer, Founding Producer, Guest Expert and Host. His television hosting and radio hosting have taken him across the US. Bill is available for consultation and engagement in multiple roles for film, TV and radio projects.

Bill Cole on TV, Radio and Film

Mr. Cole is also the Founder and President of the International Mental Game Coaching Association, an organization dedicated to advancing the research, development, professionalism and growth of mental game coaching worldwide.

Are you a meeting planner looking for an engaging speaker for your next meeting? Bill is memorable in giving an executive briefing, a fireside chat, training in corporations or a national keynote address.

Are you a member of the media looking for an expert resource for quotes, background or a story? Bill's published articles or features about his work have appeared in the media hundreds of times. Bill has extensive experience in TV, film and radio as creator, writer, producer, guest expert and host.

William B. Cole Consultants clients include Stanford University, Linear Technology Corporation, Alain Pinel Real Estate, Capgemini, The American Society of Anesthesiologists and Lithocraft, Inc.


If you, your company or association are looking for one or more of these Competitive Advantages, we can help.



Inside you'll find over 124 free articles on peak performance, mental training, sports psychology, mental toughness, workplace productivity, sales and customer service, team-building, leadership, achievement, psyching up, speaking, coaching, motivation, self-development, test-taking, interviewing and the fear of success and the paradox of success.

Our Global Business Alliances include thought leaders and leading edge companies.

Discover your MGPQ (Mental Game Power Quotient) by taking our Mental Game Quiz.

You're familiar with psychologists, psychiatrists, peak performance coaches and sport psychologists, but you may be wondering, what's a mental game coach? Read an article about how to choose the best type of mind coach to help you reach more of your potential.

We wish you great success in your quest for organizational and personal success. We continually add features and helpful information to this web site, so please visit us regularly. We're here to help you be more successful.

Thank you for visiting us today and we hope to see you again soon.

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